Root3 Marketing Socials
Challenge: Create new & fresh social ads for a marketing agency to support rebranding efforts.
Year
2025
Root3 is a Chicago-based growth marketing agency that partners with ambitious businesses to accelerate short-term momentum and drive long-term, sustainable growth.
As part of R3’s collaborative rebrand, I spearheaded the development of social graphics within the new visual system. The goal for these socials was a bold and clean look.
Tease Social
As the launch of the new branding and website approached, I began introducing elements of the updated visual identity into social content without fully revealing the rebrand.
Moving Socials
B2B Social Series
Case Study Socials
I learned how to gradually roll out new branding on social. It’s important to find the balance between building excitement and staying on-brand without revealing everything too soon.